Yung Beathoven is an anonymous, virtual artist and producer from Cape Town, South Africa. I started following them after they released their indie inspired Hyperpop single ‘OBVIOUS’ featuring acclaimed Hyperpop artist and vocalist ‘Funeral’. One thing that initially peaked my interest was Yung Beathoven ‘s very interesting approach to their image. They are anonymous and completely virtual/ digital, using a custom, pink ski-masked cartoon character to visualize them self in their artwork and videos. Every time they collab with an artist, they pull the artist into their colorful virtual world.
Yung Beathoven’s music is a combination of genres with a favor to indie pop, hyperpop, alt-pop & lofi. They are always improving on their sound, the results of which can be heard on their Alt-Pop track ‘HONESTLY’ with Canadian pop punk band Alone I Walk , or their Indie Pop/ New Wave Pop Punk track ‘PRETTY GIRL’ featuring fellow South-African artist Madonis. (Vocalist of Alt-Pop Band ‘Internet Girl’) – Yung Beathoven’s music has not only been getting the attention of the indie scene and label A&R personal, but also local radio stations and the Spotify Editorial Team, who has supported many of their releases.
Yung Beathoven first gained viral attention in 2019 after releasing their first track ‘midsummer nights’. The track was a chill, lofi hip hop instrumental and was supported and pushed by Bootleg Boy, Neotic and many other huge underground LoFi labels. In early 2021, Yung Beathoven released their chill, lofi inspired instrumental album titled “Pink Picasso”. The album received support from the Spotify Editorial Team, as well as from thousands of listeners across the world.
Yung Beathoven recently returned with an EP announcement. The three track EP titled ‘Death in Bloom’, was announced on Instagram and is described as an emo-pop, collab project between Yung Beathoven and Californian Emo-Rap Duo ‘Castles’. ‘Death in Bloom’ is set to release on the 3rd of December, with the first single ‘PARASITE’ coming out on October 29th. Yung Beathoven described the EP as having punk, hyperpop & emo rap influences – blending alternative, hip hop and pop elements for a sound reminiscent of Lil Peep, Machine Gun Kelly and Kenny Hoopla. “The subject matter of ‘Death in Bloom’ touches on toxic relationships, depression and drug use”, explains the Cape Town artist.
When talking to Yung Beathoven, they mentioned that they’re currently working on a new Pop Punk/ Hyperpunk Collab EP that’s due early 2022.
Yung Beathoven definitely isn’t scared of any genre, which is clearly evident when looking at their existing catalogue and their upcoming releases.